NikkieTutorials

NikkieTutorials on YouTube is a premier fashion and beauty channel run by Nikkie de Jager for a global audience of makeup enthusiasts. With 15.3 million subscribers and over 2.6 billion total views (as of 2025), the channel offers a massive library of 951 videos focused on lifestyle and beauty expertise. Content on the NikkieTutorials channel ranges from honest luxury reviews, such as testing Louis Vuitton makeup, to high-energy celebrity transformations with guests like Perrie Edwards or Luke Hemmings. Nikkie utilizes various formats including the Power of Makeup series, viral hack testing, and interactive challenges like the Beauty Guru Knowledge Quiz. Her upload history shows a commitment to transparency, often noting that her reviews are not sponsored and contain no affiliate links. This channel suits viewers who crave authentic, high-skill makeup artistry and unfiltered opinions on industry trends. It may not be for those seeking quick, low-effort tutorials without personality. Visit the NikkieTutorials channel to explore the latest beauty trends and product reveals.